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Industrial Design

Within our product design studio, we specialise in crafting products and immersive experiences that balance form, function and users’ needs. Our dedication lies in developing inclusive, empathetic, and environmentally conscious solutions that empower brands and users alike.

business
We design for  people
manufacture

Together, we make products that return on investment, deliver an engaging user experience, and are designed to be made… again and again.
3fD is an industrial design consultancy that excel in rapid new product development and concept creation.
AGA Rangemaster are long standing clients that depend on 3fD as their outsourced industrial design agency.
Beautiful product design is at the heart of everything we do at 3fD.
By focusing on the details that make products excel 3fD have become an industry leading UK product design consultancy.
Using materials and textures to make product concepts pop.
Our product design engineers and industrial design team are the core components of our industry leading product design agency.

Satisfaction is inherently connected to the experience of the end user.

Is the product design tailored to its intended purpose? Does the price-performance ratio align appropriately? While these are pivotal considerations, a truly exceptional product goes beyond mere functionality. It encompasses sensory values—like the satisfying ‘click,’ the detail that endears, the robust functionality that instils confidence, the seamless familiarity, and the extra touches that surpass expectations.

Our focus, as a leading product design company, is diligently infusing these values, ensuring that the product not only serves its purpose effectively but also provides a delightful user experience. A great product is a joy to sell and a source of pride for those associated with it.

In today’s era dominated by social media, products that fall short of their purpose, misalign with their price points, or fail to resonate with users are swiftly called out and criticised. The repercussions can be swift and impactful, underscoring the need for products to not just meet but exceed expectations. It’s crucial to remember that in this landscape, a positive user experience, coupled with a product that delights users, can create a shield against the rapid dissemination of negative sentiments that can otherwise cause a product to fall short.

Concepts & Ideation

Our design concepts seamlessly balance form, function, user experience and commercial feasibility. By working closely with our clients we generate imagery and initial CAD data that will become the basis of future development. As an industrial design company with integrated manufacturing know-how, we leverage digital 3D tools from the outset to establish robust foundations, guaranteeing the viability of ideas.

Brand Touchpoints

Each of your products should serve as an ambassador for your brand, amplifying positive reputation and brand perception on a large scale. By thoughtfully crafting these touchpoints, we allow brands to cultivate stronger connections with their audience, foster loyalty, and differentiate themselves in competitive markets.

Materials & Processes

Our comprehensive understanding of materials, manufacturing techniques, mass production, and technical engineering, allows us to explore material choices and develop bespoke processes where necessary. We build sustainable products that both out-last and out-perform their competition.

User Experience (UX)

3fD has the capacity to develop the digital and physical experience of products in-house. The user experience (UX) is at the heart of every decision made during the development process. As a leading product design and development company, we strive to connect users with their products in ways that are enriching and beneficial to the brands that sell them.

Problem solved.

From articulating a huge bomb blast door at StoneHenge Visitors Centre, to a whole new category in children’s drinking cups, we engage in a wide range of problem solving activities. The interdisciplinary approach, combining mechanical, production, and electronics engineering with a creative mindset, allows our team to tackle diverse challenges.

The ability to collaborate with experts when needed and the willingness to push boundaries demonstrate our proactive and dynamic problem-solving ethos. Over two decades of operation indicates our resilience and adaptability.

Beautiful is the default.

There are projects that are all about the aesthetic and there are those that just look better because we have cared. Regardless of brief, our team of product designers and engineers are championed to ensure every product enjoys the opportunity to be well-heeled by default.

Of course, when aesthetic really matters, the client is likely to put a premium on achieving the results. Our industrial design capability has an overdrive setting and is extremely well resourced to blow minds!

Designed to be.

Design is only conception. The true reason for our existence is to blueprint a product that will ultimately be manufactured; a product that will have to stand up to the rigours of a competitive market.

Design for manufacture (DFM) is a tick box for any design service. For us at 3fD, after more than two decades of evolution, we have taken this to the next level.

We don’t rely on ‘published manufacturing guidelines’ to advise our designs; we get our know-how straight from the coal face. Our manufacturing and production teams are part of the design process.

We design tools, mould plastics, build production lines, and manage an established array of suppliers. From glass and ceramics to metal casting and pressing, electronics to plastics, our accessible information is gold to any design team.
We have more knowledge to innovate, greater confidence to move forwards with choices, and because everyone is communicating fluently, the project timelines are naturally shorter.

A custom LED module designed by the 3fD team for Abacus lighting systems